A lot has been said about The Great Resignation occurring across America right now, but not all employees are leaving for better opportunities. Long-term employees are retiring in droves right now. Many accounting and finance professionals that are close to retirement age are making the decision to step away from full-term work, while others that are well past retirement age are finally ready to hand over the reins at the companies they have served for many years.

Any time a long-term employee leaves, a significant gap is created that their employer must fill with not only a new hire but also the technology and systems components that need to be built up in the transition. So, if your accountant is retiring, now is the time to plan for the shift.

Are ecommerce accountants different than regular accountants?
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Should you have an accountant that has previous ecommerce experience for your online business?

These kinds of questions are becoming increasingly common with the dramatic rise in ecommerce business. In 2020 alone US ecommerce grew by more than 32% as traditional brick-and-mortar companies made the transition online and new ecommerce businesses started up in record numbers. 

Networking is usually a prescriptive topic. Resources will tell you what to do in concrete terms, like practice your elevator pitch, make eye contact, and send a follow up email after meeting someone.

And while these tips are not bad advice, they do not address the underlying question of, “Why are you networking?” As a result, they are very little help because they provide obvious advice that even entry-level professionals already know. They also fail to customize the provided advice for a specific industry or individual. So, instead of being redundant and just providing the same information that you can get anywhere online, we wanted to put together a resource that would actually help accountants to network with other accounting professionals.

We asked our team how they network these days, and these are their top tips:

When a company is undergoing a significant shift, like a big cultural change or a change of ownership, a financial assessment can give them a comprehensive picture of where they are financially to aid in their strategic planning. A business financial assessment helps with decision-making related to everything from short-term cash flow management to long-term vision-setting.
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Over the last year and a half many companies have brought in consulting accountants and fractional CFOs to assess their current financial position. Let’s take a closer look at what a financial assessment includes and who is best poised to conduct one.

We talk to people every day that are looking for accountants for their companies. And being in the business of staffing organizations through both full-time hires and outsourced accounting services, we have noticed a trend in people’s thinking…

Business owners and hiring managers typically categorize their hiring intentions into one of two buckets: a part-time bookkeeper/bookkeeping service or a full-time accountant hire. But many business leaders overlook the value that a part-time accountant (or “fractional accountant” as they are referred to in the industry) can provide to their organization.

Whether the organization is for-profit or not-for-profit, a fractional accountant can be brought in for a variety of reasons to provide the same level of expertise of a full-time, dedicated accountant. While a fractional accountant from an accounting service provider may work on a less than full-time basis, their experience-level is as high (if not higher) than your average accountant.
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The reason a fractional accountant may bring a greater breadth of experience the role is because they work with a variety of companies across a different industries and lifecycles simultaneously, which requires that they be well versed in a wide variety of accounting topics and stay abreast of all the latest news. As a result, fractional accountants may offer more accounting acumen at a much lower cost than their full-time counterpart.

When you think of teams that help build and sustain company culture, which teams come to mind? Human Resources? Marketing? Sales? Customer service maybe? These areas of the company are typically entrusted with developing and propagating a culture that encourages employees to do their best work, helps the organization achieve its objectives, and looks good to customers and key stakeholders.

But what about accounting and finance? These departments tend to be overlooked when a company is building its workplace culture. To understand why accounting and finance professionals get passed over when looking for a group to adopt and maintain the culture, it is important to understand what company culture is, why it is important, and how an accounting team is in a unique position to help support it.

As an accounting recruiting firm and financial services provider, we work with businesses everyday who ask, “Should we hire or outsource our accounting needs?”

This question is especially important for companies in the startup phase because they likely have significant cash flow concerns to consider. However, startups may also have other unique characteristics that make this question more challenging to answer, such as:

• Interest from outside investors
• Financing considerations
• New market development
• High growth market demands
• Scalability challenges
• Patenting needs
• Family ownership

​While every business will have their own unique needs and challenges, it is generally best for a startup to outsource their accounting activities initially and then hire internally as their needs change. Where does that shift happen? 

The accounting pyramid organizes accounting-related job titles into a hierarchy that ranks them by responsibilities and deliverables, with bookkeepers at the bottom, accountants in the middle, and the Chief Financial Officer (CFO) at the top.

While it is obvious to most people that bookkeepers are the most entry-level accounting team staff and CFOs are the bosses at the top, there is a lot of confusion in the middle.

​Understanding the difference between a Staff Accountant, Senior Accountant, and Accounting Manager, is something many business professionals (even hiring managers) do not understand. Many people assume that Staff Accountants and Senior Accountants are individual contributor roles with varying levels of experience and Accounting Managers and Senior Accounting Managers are the people who oversee teams of lower-level accountants. However, that is not a correct understanding of the stratification of roles. To further complicate matters, some people use the titles of Senior Accounting Manager and Controller interchangeably, which adds even more confusion.

To provide some clarity on the topic, we will explain what each job title means, how it differs from other adjacent accounting positions, and when you need to hire each role:

“Finance” is a broad term every business leader has heard, but it can mean many different things.
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Businesses have banking relationships, investments they need to track, fundraising and financial analysis needs. Corporate Financial Planning and Analysis (FP&A), the work performed by Financial Analysts, is a complex specialty within Finance that all successful businesses need in some degree. There are multiple FP&A components of which every business requires a different combination. This complexity makes hiring to satisfy your FP&A needs difficult. To make matters harder, many accounting and FP&A functions can overlap.

So how do you know if you need to hire a dedicated Financial Analyst or a hybrid accountant? It helps to first understand the components of Corporate FP&A, the value each adds, and how much time each activity should take. 

A guest post from our partners at CFO Selections.

With an increased focus on financial planning and analysis (FP&A) in recent years, many companies have begun asking, “Do accountants do financial planning?”

For cash-strapped startups and small businesses the temptation to simply add to their accountant’s workload is strong. However, this is not a wise decision. While overloading any one role presents problems on its own, entrusting accountants with FP&A poses its own unique risks.

The differences between accounting and FP&A necessitate that it be handled by separate personnel with unique skillsets and performance objectives. Understanding what FP&A entails and what is at stake can help organizations make smart decisions about who should handle this critical responsibility.