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​In Pursuit of Profit

Read our expert article below or sign up to get articles sent to your inbox.​

2/2/2024

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Get Ready for an Uptick in Resignations

 
​It’s the start of the year, which typically ushers in resignation season in accounting. We see it time and time again! Accountants that are looking for greener pastures get their year-end bonuses and decide in February/March to leave the position they’re not happy with to look for a new role pre-tax season. 
Picture
An accountant resigns at the start of the year.
So, what can you do to prepare yourself for the wave of turnover that may be coming?
​
When they hear about this trend most employers will go into “fix it” mode and ask what they can do to keep their accountants from bolting soon. Unfortunately, at this point there’s probably very little that can be done to keep them long-term. If the year-end bonus they just got wasn’t enough persuasion, any sort of incentive you throw at them is likely just going to delay the inevitable. (Plus, the quality of work they do and passion they bring to the role is only going to suffer further if they already have one foot out the door.) Instead, your best bet is to get ready for what’s coming next. Take the steps now to be prepared in case your accountant leaves so that you’re not scrambling during tax season to find and onboard someone new. 

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1/9/2024

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How to Tell when your Accountant Needs Help (and What to do About It!)

 
The great accountant shortage that has emerged over the last decade has caused accounting teams to be chronically understaffed. As a result, by the time employers realize that their teams need help, they may be unable to find the talent that they need to bring in to offer that much-needed assistance. 
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An overworked accountant needs help.
​However, employers can do their part to reduce the accounting exodus by recognizing the warning signs of accountant burnout and taking the right steps to find help. Companies that prioritize the needs of their accounting team can not only help keep accountants in the pipeline, but also increase their own revenue and profitability.
​
Find out what kind of red flags to be on the lookout for that indicate accounting team burnout, as well as how you can offer your accountants the support they need to thrive in their roles.  

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10/18/2023

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How to Build an Accounting Succession Plan

 
What will it look like when your accountant leaves? Will it cause a sudden upheaval?
​
Hopefully, when your accountant leaves they will go about it the right away – respectfully communicating their intentions clearly, giving sufficient notice, handing off responsibilities smoothly, and leaving on good terms. 
build-an-accounting-succession-plan
Corporate succession planning concept.
However, you can’t guarantee that the process will go this well. Sure, you can communicate that you expect employees to bring this kind of tact to the transition, but you cannot control their timing or actions during the process (and sometimes neither can they depending on the circumstances involved!). Instead, you need to have a formal succession plan in place to safeguard the business against the kind of disruption that can happen when an accountant leaves unexpectedly. 

The time to get ready is now!

Plan for your accountant’s departure before you need to do it so you can be properly prepared.​

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10/4/2023

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How Often Should You Hear from Your Accountant?

 
Is no news good news? Or is that a sign that your accountant isn’t spending enough time overseeing your business?
​
There are two camps of thought when it comes to talking to an accountant:
Picture
A businessman cannot get a hold of his accountant on the phone.
  1. If I don’t hear from my accountant, that means everything is fine and I shouldn’t worry.
  2. If everything was going fine, my accountant would want to tell me. So, if I don’t hear from my accountant, something must be wrong.

From our experience, clients seem to believe one of these perspectives wholeheartedly – there’s very little in between. And yet, neither is entirely right.
​
On the one hand, if you never hear from your accountant, that’s a troubling sign because you can’t be sure what they’re even doing on behalf of your organization. This kind of communication gap removes accountability, creating the opportunity for underperformance, mistakes, and even fraud to occur. However, hearing from your accountant constantly means they are spending their time talking to you instead of doing the work you have hired them to do, which is problematic (not to mention wasteful). Neither is a desirable scenario!

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9/21/2023

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The Biggest Questions in Accounting Answered: Accounting Roles Explained

 
I get asked these questions all the time: “What is the difference between a CFO and a Controller?” and “When do I need a Senior Accountant versus a Bookkeeper?” Today, I’m going to answer both as I explain the broader framework around accounting roles and responsibilities across the industry. 
Accounting-Question-Answered-Accounting-Roles-Explained
A team of accountants – which is right for your business?
​The role you need depends on your business needs, so let’s look at common business triggers that most likely require needing the next level of financial role, and what kind of activities and responsibilities each role typically includes. We’ll start with bookkeeper and work our way up to Chief Financial Officer (CFO). 

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9/8/2023

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What Do You Really Need in an Accounting Services Provider?

 
When you are looking for an accounting provider, what do you really need and what is just nice to have?
​
Every day we talk to organizations that are in need of accounting services – small businesses that are looking to fix their accounting procedures, mid-sized companies that are planning for how to handle growth, charities that need help with nonprofit bookkeeping, and many more types of entities. 
finding-outsourced-accounting-services
A magnifying glass over a checkmark in a lineup of X’s indicating finding the right option.
No matter what the specific scenario is, they always come to us with the same two pain points: cost and fear of making a mistake. 

​Every decision-maker we talk to is juggling concerns around price (“How much will accounting services cost?” and “Is there room in the budget for outsourced accounting?”) and purchase anxiety (“How do I know what to look for in an accounting company?” and “What if I chose the wrong accounting provider?”) Unfortunately, sometimes we see these concerns derail the research process and the organization chooses to take the “I’ll do nothing for now” approach. Trust us when we say that is never the right solution! If you were at the point of looking for outsourced accounting and bookkeeping services, there was a reason why and that reason will not simply disappear because you feel overwhelmed by your options.
​
If your team is stretched too thin to keep up, does not have the experience needed to do a good job, or has a new situation that they need help with (like an expansion or audit), you need to get someone in to help right away.  So, let’s discuss what you should be on the lookout for and how to know when you find it: 

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5/8/2023

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The Future of Accounting: Will Accountants Go Extinct?

 
According to a recent study, 53% of accountants are not sure they will stay with their current employer over the next year, and of those, 65% are not sure they even want to stay in accounting. 
The-Future-of-Accounting
Future of accounting concept: a human hand touching a digital screen.
These figures should be a real wake up call for accounting managers and their employers, especially at a time when the pipeline of students pursuing accounting degrees is drying up as well. 

If accounting does not change as a profession soon, we may continue to see the numbers of accountants dwindle. The accounting pool keeps getting smaller and smaller. So, what’s next? Could it be extinction?

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2/21/2023

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How Can Your Accountant Help You Prepare for a Recession?

 
​It is no secret that a recession may be coming. Business news headlines are filled with analysts and business strategists talking about when a recession may occur and what kind of an impact to expect. As a result, the majority of small-to-medium sized businesses (SMBs) now expect that a recession will occur by the end of the year, though there does not appear to be consensus on the exact timing and severity.
How Can Your Accountant Help You Prepare for a Recession
Accountant standing in a downward trending graph looking ahead to see what is coming next.
Only time will tell if/when a recession will occur. Right now, business owners are collectively holding their breath as they wait to see how the economy will progress over the course of the next year, which begs the question: “What should your business be doing during this waiting period?”
​

Knowing what you will do during an economic downturn is an important part of any risk management strategy, especially when economists are warning that the nation may be headed for a recession in the near future. 

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1/30/2023

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How to Fix the Problem of Underperforming Accounting Staff

 
What do you do when one of your accountants or your accounting team as a whole is falling short of expectations? (And would you even know if they were underperforming?) How do you motivate or equip them to do better work? Should you have the same performance standards for in-house staff versus outsourced providers? 
how-to-fix-the-problem-of-underperforming-accounting-staff
A manager pushing a performance rating on a slider from below average to average towards above average.
What is your recourse if you cannot remedy performance issues? How do you set up future hires or service providers for success to avoid these kinds of issues in the future?

We’ll cover these topics in our guide to accounting management:

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12/20/2022

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Help, My Bookkeeper Left! How You Can Be Better Prepared

 
​What would happen to your business if your accountant unexpectedly quit or was hit by the proverbial bus? How easily can someone else step in to keep the books in order? ​
I recently had a personal reminder of how important it is to thoughtfully consider these questions.

​On a bit of a whim, I joined a fall CPA basketball league. I by no means consider myself a basketball player, having only played a little bit of JV ball in High School, but I’m over 6 feet, still in my 30s (barely), and typically able to keep up. My general thought was that this would be good way to get exercise since I dislike running unless it is in the context of sports.
Xray of broken wrist after surgery
X-ray of Jason's broken wrist after surgery
I didn’t completely embarrass myself among the fresh-faced CPAs just out of college representing their public firm teams. However, I definitely regretted my decision to play after a bad midcourt collision left me looking at a wrist that was definitely not in the right position. After a long ER visit and eventual surgery to add some new hardware, the recovery process began.

I still do some part-time accounting consulting work for small businesses and being able to type is a key part of getting the job done. Having a wrist that wasn’t working, along with the pain involved, really cut into my ability to be productive. Some of the work I was doing couldn’t easily be handed off, so I had to do my best to continue getting work done despite my limitations. 

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